For the last 15 years, I've written on culture, lifestyle and consumer technology in India.
I was previously the Digital & Culture Editor, GQ India for 8 years, before which I busted my chops at The Sunday Guardian, Delhi and The Economic Times, Bengaluru.
I've endeavoured to spot trends and shifts in the way we live, work and play and I've had the privilege to interview some of the greatest luminaries in the worlds of art, culture, entertainment, lifestyle and consumer technology—but my bucket list gets longer every year.
As I work on my first non-fiction book, tracking the aspirations and potential of India's Gen Z, one thing is reaffirmed: It's a wild time to be alive and young(ish) in India.
I contribute to Vogue, GQ, VICE, MoneyControl, Architectural Digest, The Hindu, ROADBOOK, The Juggernaut, Rolling Stone, The Established, The Wire, Splainer, Dazed, Hindustan Times, Unboxed by Croma, 1Finance, The Nod Mag and more.
I live between Mumbai, Delhi and Goa. My pronouns are She/ Her. I'm an avid traveller, negroni enthusiast, aspiring yoga teacher, and I run an AirBnB in Goa.
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If you'd like to share a lead, some feedback or just to say hi, write to me on niddeegupta@gmail.com or connect with me on Instagram.
